Intellectual property continues to soar in value, comprising an increasingly greater portion of a typical company's assets. In the age of instant global communication, understanding what intellectual property is, how to protect it, and how to enhance its value are prerequisites for corporate survival. Packed with fascinating and illuminating examples, this book is a succinct, yet comprehensive discussion of the four key areas of intellectual property: trademarks, copyrights, patents, trade secrets.

Author: BOUCHOUX, Deborah E.
Publisher: Amacom
Illustration: n
Language: ENG
Title: Protecting Your Company's Intellectual Property: A Practical Guide to Trademarks, Copyrights, Patents & Trade Secrets
Pages: 00272 (Encrypted EPUB) / 00272 (Encrypted PDF)
On Sale: 2006-01-16
SKU-13/ISBN: 9780814473818
Category: Law : Intellectual Property – General
Category: Business & Economics : Management – General
Category: Business & Economics : Business Law

35 USD